Caring about our customers is at the heart of everything we do and when it comes to your personal information, we want to ensure you understand how it will be used when you visit us online.

This policy covers our use of cookies in connection with the Lifesure website and online platforms (MyLifesure and our online quote and buy site).

We put small files (known as ‘cookies’) onto your computer to collect information about how you browse the site. The cookies we use are completely safe and do not store any sensitive information. They’re just used to give you the best experience possible. On this page, we explain how and why we use them and how you can make changes to your preferences.

What are cookies?

Cookies are small text files that contain information, which is placed on your computer or mobile device when you visit a website.

How we use cookies

We use cookies to make using our websites easier and to save you time by not having to re-enter the same details each time you visit. Each time you use one of our websites, the information in the cookies will be read, helping your device to communicate with the website.

We also use cookies to analyse how our customers interact with our website so that we can make improvements to what we do.

You can choose to delete, block or disable cookies. However, cookies are designed to help our websites work effectively so you may find that you are unable to access all, or parts of our websites if you choose to disable them.

Cookie name

Cookie function

Lifesure Group Limited


These cookies are used to track individual, dynamic user trends and behaviour; allowing Lifesure to tailor an end user experience that is beneficial to the visitor.









This cookie is used by the server to identify your current visit, allowing many features of the website to work. Once you leave the website the cookie is removed.



These 3rd party cookies created by Google enable the use of Google Analytics to track certain aspects of your visit to this website.






Google Analytics





Google Ad Services


Google Tag Manager


LinkedIn cookies track visits to the website and actions you take such as a purchase or sign up


Facebook API tracks visits to the website and actions you take such as a purchase or sign up


Google services including accounts and APIs use these cookies.









These third party cookies created by Google enable the use of Google Maps on the website.



We use content management software called CraftCMS to power our website. In order for this to work correctly and efficiently a couple of cookies are set to maintain user state and to minimise spam submissions on our contact form. None of these cookies hold any personal information.



How you can manage cookies

You can block cookies on our website by amending your web browser settings. Each web browser is a little different, but you should be able to find the setting under “Help”, “Tools” or “Edit”.

You can also opt out of being tracked by Google Analytics across all websites.

For information on our privacy policy, please click here.

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